Reach and engagement at
an all-new level

Publish your news on all digital channels of your choice. Our software makes sure your content performs at its best – with the power of AI.

Digital News Illustration
Axel Springer Logo Purple DS customer
Blick Zeitung Logo
Zofinger Tagblatt Logo
Gruner + Jahr Logo Purple DS® digital publishing customer
ePaper: Fuldaer Zeitung Logo
Welt Zeitung Logo
Ringier Logo Purple DS digital publishing customer
Hünfelder Zeitung Logo

Multichannel publishing software for newspaper publishers

Rethink your editorial workflow with us. Purple DS structures your content for highly automated, efficient multi-channel publishing.

Wow your readers with interactive apps

With Purple DS you get more than just a static ePaper. Publish entire issues or independent articles in your app. Create unique digital reading experiences with podcasts, videos and breaking news. 

Digital News: Interactive Apps Illustration
Digital News: Multichannel Publishing Illustration

Reach new customers with multichannel publishing

Reach your readers where they are: In the app, on the web, on social media, on Apple News+ and all digital channels of your choice. With us you will always be up to date, because we are constantly expanding our channels.

Double your performance with an intelligent CMS

Launch your powerful news portal in just a few days. Benefit from strong features like automated links and personalised recommendations for your readers. 

Digital News: Performance Illustration
Digital News: Effizienz Illustration

Create structured content highly efficient for each channel

With the intuitive editor, you can create great content in no time – channel-neutral. Customise your content and use it for other channels. Maximize your efficiency with editorial workflows.

Artificial Intelligence

Increase your reader engagement with our intelligent CMS

  • Personalisation and recommendations in real time
  • Automated links between articles
  • Automated affiliate links
  • Seasonal trend recommendations
Digital News: Content Intelligenz Illustration
"Purple DS is a very powerful production system that allows us to flexibly implement future requirements".
Martin Werren
Project Lead Technology & Data

What makes Purple DS unique?

With us you are always one step ahead. Not only technically, but also strategically.

We regularly extend our product so that you stay up-to-date.

The #1 Digital Publishing Software for News Illustration

The News Publishing Platform that your team will love

Purple DS offers you all the features to impress your readers.

  • WYSIWYG editor
  • SEO features
  • Accelerated mobile pages
  • Text to speech
  • Editorial workflows
  • Page builder
  • A/B testing
  • Personalised recommendations
  • Integrations
  • Analytics dashboard
  • Subscription management
  • Digital asset management


Connected with ease

Connect Purple DS with any tool of your choice. So you can offer your readers a seamless user experience.

Digitale News: Purple DS Integrationen Illustration

"The SPRYLAB team did their utmost to make

the project a complete success."

Jacqueline Schraner
Project Manager Subscription & Online Marketing

Start your digital journey with Purple DS

With tailor-made software and the world’s best support team,

getting started in the digital world has never been easier.