A modern headless CMS for companies that rely on content

With Purple, you can publish your content quickly and intuitively on websites, in apps and on social media. The flexible solution for large and medium-sized companies that want to combine efficiency and quality.

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Efficient corporate communication through scalable editorial processes

Master the challenges of modern content strategy: whether data-driven corporate communication, e-commerce stories, member and customer communication or cross-location news distribution - Purple makes your content processes efficient and scalable. Our platform combines AI-supported content creation, automated multi-channel distribution and flexible experience development in one central solution.

Empower your teams to create and orchestrate content without technical hurdles. The intuitive editor, intelligent workflow automation and seamless social media integration dramatically accelerate your content processes. With the visual experience builder, you can develop digital touchpoints in record time - while the powerful API architecture offers limitless expansion possibilities.

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Content Creation

In the intuitive editor, your editors can easily create, edit, and publish multi-format content quickly and smoothly.

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Planning and workflows

Plan your content across teams and assign tasks.

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Asset Management

Use functions such as image recognition, dynamic focus points and any folder structure to manage media content efficiently.

Wire Feeds

Integrate any sources and create content from feed entries. Manually or automatically using Purple Prompts.

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Social media

Plan and publish directly to social media networks. More than 10 networks are directly integrated. Alternatively, you can also seamlessly connect Buffer or Hootsuite.

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Omnichannel delivery

Publish your content on all channels using our API. This allows you to reach your target group wherever they are.

Smart content creation and fast distribution for your corporate newsroom

Map your structures in our flexible headless CMS and manage your corporate communications like a professional publisher: In the central editorial calendar, you can plan topics and social media activities across all channels, while intelligent workflows ensure smooth coordination processes.  

Integrated translation management makes multilingual communication a breeze - from global press releases to local social posts. With AI-supported content creation and automated distribution, you can reach all stakeholders at the right time on the right channel.

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Intensify your customer loyalty with user-friendly mobile experiences

Develop native apps that inspire your target groups: whether it's a dynamic membership app for your sports club, a personalized service app for B2B customers or a news app for your stakeholders.  

With the Purple Experience Builder, you can create mobile experiences without any development effort - including push notifications, personalized feeds and interactive features. Seamless integration into your content processes guarantees consistent communication across all touchpoints.

Thanks to API and Content Cloud, you stand on strong shoulders

Harness the power of your content via the powerful Purple API: Supply external platforms, develop customized frontends or integrate content into your existing systems.  

The modern GraphQL interface makes it easy to query content dynamically and prepare it for specific channels. From digital information boards to AI-supported content personalization - the Purple API is your key to limitless content possibilities.

Ramona Bürki

Business Development, ZT Medien

"At Zofinger Tagblatt, we are excellently positioned for the future thanks to Purple DS. The collaboration with the

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Martin Werren

Project Manager Technology & Data

"With Purple, we are relying on a very powerful production system with which we will also be able to flexibly implement future requirements."

Danielle Stevenson

Product Manager for Digital Editions at NewsLifeMedia

"Purple's modern work processes allow us to offer our customers native apps for all mobile devices."

Florian Fricke

Head of International Digital Solution at Bauer Xcel Media

"Migrating all of our titles to a single platform is an exciting step in providing a consistent digital experience for our readers."

Ramona Knorr

Project Manager Digital Publishing

"Thanks to innovative audio formats, we now offer our digital readers even more added value."


Interested in digital-first content creation and publishing? Get in touch with us.


Discuss your use case with our experts and let us show you Purple in person - book an appointment directly via Calendly.

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