Purple -
the AI-based Digital
Publishing Platform
specifically for publishers
Whether multichannel or multibrand, Purple increases your productivity and helps you sustainably and digitally scale your business.
The digital publishing software for the publishers of today and tomorrow
Our Purple digital publishing software consists of three powerful solution packages that make it easy for you to create multichannel experiences and flexibly expand your editorial offering.
Publish unique journalistic products and work in efficient processes with highly available and performant technology - to create content for enthusiastic readers by an inspired editorial team resulting in growing sales.
Digital Publishing Solution: These top publishers are already scaling their success with Purple
Over 600 brands from 10 countries are convinced by Purple. What about you? Get an overview of our groundbreaking digital publishing software now.
Innovative technology for publishers with bigger aspirations
Experience digital-first publishing - our digital publishing software is specifically tailored to the needs of the industry.
Newspaper publishers, publishers of magazines as well as other formats can expand their digital portfolio with our powerful and secure platform, around all relevant contact points with your target groups.
What's more, our AI-powered features support the creation and management of your content, so that your editorial team can focus on journalistic integrity and razor sharp content.
News publishers
Whether news websites, news apps or social media - our publishing software Purple revolutionizes the work on the newsdesk and increases productivity in the creation of daily and weekly news.
Magazine publishers
Your magazine in all important channels - in addition to digital first, of course, also as e-paper. Expand your editorial offering and manage all titles and channels in one place: Purple, the only digital publishing software suite you'll ever need.
Enterprise
Launch any number of editorial brands and products, delight customers, and create multichannel experiences - with our digital publishing software, companies take their
e-publishing to a new level.
Purple - the AI-based digital publishing software with innovative features
Purple Hub
versatile, modular multichannel system
based on the popular Gutenberg Editor
integrated SEO features
Purple manager
professional management tool of the platform
convenient management of products, brands and access rights
global configuration of technical settings
Purple Cloud
highly scalable API-based delivery solution for publishers
Fast publication on multiple digital channels at the same time
Import and distribution of third-party content possible
Experience App
Modern and powerful apps
Performance on the level of a native app
Real-time UI/UX changes without app updates
Experience Web
powerful, web-based frontends for newspapers, news portals and magazines
Real-time interface, UX, and tracking changes
Experience Builder
comfortable to use frontend builder
aligned with news and magazine websites and their apps
Recommondations
Playing out personalized content on all channels
Optimize the user journey
Automated Linking
Proposals of relevant content
Automatic linking of content
Affiliate Linking
Product name recognition
automatic setting of affiliate links
Topic Discovery
Discover topics via integrated content intelligence
Expansion of target group reach
Ring in a new decade of digital publishing - with our Purple software
With Purple, the whole world of digital publishing is open to you. Delight your readers with first-class journalistic products on all modern channels. We will be happy to advise you personally and without obligation about our digital publishing software. We look forward to your inquiry!