Multichannel CMS for modern Publishers

Publish content to powerful websites, apps, social media, Apple News+, and more, and achieve efficiency hardly thought possible.

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Bye repetitive tasks. And hello freedom!​

Level up your editorial workflows and structure your content for highly automated multichannel publishing.

Artificial Intelligence

Support your editorial department with an efficient automation tool

Upgrade the performance of your content with innovative AI features such as seasonal trend recommendations, automated linking, keyword search, image recognition and many more.

  • Finding of news & hot topics
  • Article linking
  • Affiliate linking
  • Recommendation engine
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Create structured content highly efficient for each channel

Bring your processes and channels efficiently together in one central system. With Purple DS you can create, manage and publish your content in a structured way.

Reach new customers with multichannel publishing

Reach your readers where they are: In the app, on the web, on social media, on Apple News+ and all digital channels of your choice. All from one central CMS.

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Wow your readers with interactive apps

Publish entire issues or independent articles in your app. Create unique digital reading experiences with podcasts, videos and breaking news. 

"Purple DS is a very powerful production system that allows us to flexibly implement future requirements".
Martin Werren
Project Lead Technology & Data

What makes Purple DS unique?

With us you are always one step ahead. Not only technically, but also strategically.

We regularly extend our Multichannel CMS so that you stay up-to-date.

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All-In-One Multichannel CMS your team will love

Purple DS offers you all the features to support your editorial department.

  • Individual web and app design
  • Cloud-based hosting
  • Fail-safe monitoring
  • Fully automatic scaling
  • WYSIWYG Editor
  • Intuitive Content Management
  • Page Builder
  • Workflow Management​
  • Version history and change tracking
  • SEO optimised
  • Multivariate A/B Testing
  • Personal Customer Success Consultant


Integrated with your other tools

Connect Purple DS with tools like Piano, WoodWing, Firebase and more to synchronise data and automate workflows.

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"The SPRYLAB team did their utmost to make

the project a complete success."

Jacqueline Schraner
Project Manager Subscription & Online Marketing

Start your digital journey with Purple DS

With tailor-made software and the world’s best support team,

getting started in the multichannel publishing world has never been easier.

Getting started in the multichannel publishing world has never been easier.

Request a demo

Not sure whether Purple DS is for you?

I’d love to answer your questions. Just call me directly or write a short email.