Ringier transforms e-paper experience with Purple

The e-paper app and the corresponding web edition offer a wide range of functions and are continuously being developed as part of the Purple SaaS offering. Numerous functions that are frequently used by readers, such as the reading mode or the read-aloud function, are based on the structured data created by X-Cago.

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The e-paper app and the corresponding web edition offer a wide range of functions and are continuously being further developed as part of the Purple SaaS offering. Numerous functions that are frequently used by readers, such as the reading mode or the read-aloud function, are based on the structured data created by X-Cago.

The introduction of the fully automated workflow and the addition of innovative functions to the e-paper app have brought numerous benefits for Ringier. By eliminating manual processes and implementing seamless automation, efficiency has been noticeably increased. At the same time, reader satisfaction has increased significantly.

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"The Purple team's expertise and technological savvy helped us successfully launch new e-paper apps for all of our magazines. Purple not only provided us with a best-in-class software solution, but also offered tailored support and advice. Their flexible and innovative approaches have enabled us to strengthen our digital presence and effectively engage with our readership. We chose Purple because they provided a comprehensive solution approach that met our specific needs and goals. Purple's support has made a significant contribution to our digital transformation and we are able to engage our reader:s with modern and user-friendly e-paper apps."

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Marcus Dauck, Head Mediatech & Services, Ringier AG

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