Future-proof Editorial Processes
How Publishers Produce Digital-First and Design Print Efficiently
Digital goals, but analog processes? Editorial teams constantly stressed between print deadlines and multichannel distribution?
In this webinar with the experienced system integrator for the publishing industry, a&f systems, we showed you, with concrete practical insights, how to consolidate your editorial workflows, reduce errors, and distribute content faster across all channels – including web, print, e-paper, app, newsletters, podcasts, and social media. We share a long-standing partnership with a&f systems, having successfully completed numerous joint customer projects.
In this webinar from November 12, 2025, our CEO Stephan Heck and Matthias Fischer, Sales Consultant at a&f systems, shared proven strategies for future-proof editorial work. Matthias Fischer has been active in the publishing industry for 25 years and is a recognized expert in publishing and editorial solutions. The webinar was moderated by Christoph Brun, Presales Consultant at a&f systems.
Instead of theoretical concepts, participants gained deep insights directly from our customers' editorial practice.
This was Part 1 of our three-part webinar series with a&f systems. Further sessions on AI workflows and e-paper development followed in December 2024.
In this webinar, you will learn:
- Digital-first Business Case: Build new revenue streams, targeting 1/3 Print, 1/3 E-Paper, and 1/3 Online
- Hands-on Insights: From topic planning and content creation to multichannel distribution, including print preview directly in the Purple Hub
- Automated Print Production: Relieve editorial teams, reduce errors, save time
- Integrated Ecosystem: All key partners seamlessly connected
- Live Q&A: Answers to participant questions
Presented by:
Stephan is both a computer scientist and a publishing strategist. Three years as a project engineer at Daimler in Sindelfingen taught him what keeps complex technical systems stable in the long term. In 2007, he founded SPRYLAB with Benjamin Kolb to bring this expertise to an industry that needed it most. As CEO, he is responsible for sales, marketing, key account management, finance and HR. At the VDL Annual Congress, the BDZV and in industry webinars, he is a welcome discussion partner for publishing decision-makers.
Matthias Fischer leads sales at a&f systems and the Publishing Circle. He is a recognised expert in print and multichannel workflows with more than 25 years in the publishing industry, including as Senior Vice President Sales at ppi Media. He has worked in close partnership with Purple for many years.
Are you ready to move beyond maintenance and focus on development?
Whether you need a digital-first CMS, an editorial system or an e-paper solution, we’ll show you what Purple can do for your media company. No strings attached, with concrete examples and tailored to your requirements.
