Purple
Prompts

Optimize your editorial processes with advanced AI technology.

Purple Prompts: Your AI plugin for efficient workflows

Automation meets creativity: relieve your team of repetitive tasks


Discover Purple Prompts, an innovative AI feature that revolutionizes the work of editorial teams with state-of-the-artGPT-4 technology.

This versatile plugin allows you to create individual prompts and apply them directly to articles in your editorial system. It also offers an intuitive interface for the central management of these prompts.

Optimize your content creation process with Purple Prompts and increase the efficiency of your editorial team.

Purple Prompts

Optimize your workflows

Purple Prompts revolutionizes your editorial workflow by integrating artificial intelligence into your CMS.

Imagine you could create and save your individual prompts in the CMS with just a few clicks and apply them directly to your articles. This is exactly what Purple Prompts allows you to do. With the help of the intuitive prompt management, you can easily integrate your own prompts as buttons in the user interface without any programming knowledge.

Whether for creating headlines, SEO texts, social media posts and much more - the possible uses are almost unlimited.

The central administration makes your prompts accessible to the entire team and at the same time ensures uniform standards throughout the entire editorial team. With Purple Prompts, your team can focus on creating high-quality stories again instead of dealing with repetitive tasks after the article has been created.

Save valuable time

Purple Prompts helps you to automate routine editorial tasks. AI-driven creation of headlines, social media posts and SEO-optimized content allows editorial teams to focus on more challenging and creative aspects of their work. This increase in efficiency enables a faster response to current topics while freeing up valuable resources.

Easy operation

The close integration of Purple Prompts in the content management system (CMS) enables direct and seamless integration of the AI functions into the editorial workflow. This allows editors to edit and adapt AI-supported content such as headlines or SEO texts directly in the CMS. This integration significantly simplifies the process, reduces the time spent switching back and forth between different tools and ensures more efficient and coherent content creation.

Central management of prompts

The central management of prompts makes it possible for prompts to be used across the editorial team in a standardized and quality-assured manner. This ensures that every piece of content generated is of consistently high quality, regardless of the individual editor. The use of Purple Prompts simplifies and speeds up the creation and review of prompts considerably and at the same time increases the consistency and reliability of article creation.

Ramona Bürki

Business Development, ZT Medien

"At Zofinger Tagblatt, we are excellently positioned for the future thanks to Purple DS. The collaboration with the SPRYLAB team was also very professional, uncomplicated and friendly. The short paths and always the same contact persons made the implementation of this challenging project possible for us."

Screens Zofinger Tagblatt
Ramona Bürki

Business Development, ZT Medien

"At Zofinger Tagblatt, we are excellently positioned for the future thanks to Purple DS. The collaboration with the SPRYLAB team was also very professional, uncomplicated and friendly. The short paths and always the same contact persons made the implementation of this challenging project possible for us."

Screens Zofinger Tagblatt
Mathis Neuburger

Deputy Editor-in-Chief HAMBURGER MORGENPOST

Thanks to Purple Prompts, we work more efficiently than ever in the MOPO editorial team. Purple's AI support is particularly valuable in news production and error correction, where speed and precision are crucial. The collaboration with Purple in the development of the tool is more than pleasant.

Martin Werren

Project Manager Technology & Data

"With Purple, we are relying on a very powerful production system with which we will also be able to flexibly implement future requirements."

Danielle Stevenson

Product Manager for Digital Editions at NewsLifeMedia

"Purple's modern work processes allow us to offer our customers native apps for all mobile devices."

Ramona Knorr

Project Manager Digital Publishing

"Thanks to innovative audio formats, we now offer our digital readers even more added value."

Florian Fricke

Head of International Digital Solution at Bauer Xcel Media

"Migrating all of our titles to a single platform is an exciting step in providing a consistent digital experience for our readers."

Ring in a new decade of digital publishing - with our Purple software

With Purple, the whole world of digital publishing is open to you. Delight your readers with first-class journalistic products on all modern channels. We will be happy to advise you personally and without obligation about our digital publishing software. We look forward to your inquiry!

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